Link Up (UK) is a charity that was set up in May 2012 to combat racism and divisions in society by celebrating the benefits of diversity.  Under the heading of the Great British Community we will be running a number of GBC PROJECTS to celebrate our shared heritage, and in the process show not only that diversity is at the heart of what it means to be British, but that this diversity benefits us both historically and today.

Our Vision:

A vibrant cohesive society where all are valued, irrespective of ethnicity, religion or any other perceived differences.

Our Mission:

Breaking down myths & stereotypes

Building up a shared sense of belonging

Combating prejudice & discrimination

Our Aims:

To promote awareness and respect for the contribution that different communities have made and continue to make to the history and traditions of Britain.

To combat prejudice, negative stereotypes and discrimination.

To build a shared sense of belonging, by engaging with those who feel concerned about their stake in society.

To increase our impact by developing effective partnerships with communities and cross sector organisations.

To be continually looking for innovative ways to bring communities together.



Link Up (UK) Board of Directors

Link Up (UK) is governed by an independent Board of Directors:

Dr Jane Clements

Jane Clements
Jane Clements

Dr Jane Clements is the Founder and Director of the Forum for Discussion of Israel and Palestine (FODIP), an interreligious dialogue organisation which facilitates conversations between faith communities in the UK on this issue.  Prior to that, she was Director of Programmes at the Council of Christians and Jews.  Jane is a Trustee of the Holocaust Memorial Day Trust, and a member of the Anglican Commission to the Chief Rabbinate of Israel.


Anjali Greenwell

Anjali Greenwell
Anjali Greenwell

Anjali is a partner at PricewaterhouseCoopers Legal.  She has significant experience in UK and global compliance in the immigration field and is recognised by The Legal 500 as “first class” and “proactive” and profiled in Who’s Who Legal in the corporate immigration field.  Anjali has extensive experience in providing strategic advice on immigration governance for international businesses.  In terms of policy work, she has contributed to the shaping of the Points Based System and general immigration policy including providing guidance to the Home Office on senior executive exemptions, immigration transfers during corporate restructurings and in relation to the business visitor rules.   Anjali is a contributing co-editor of Butterworths Immigration Law Service and also a member of the International Bar Association (IBA) and the Immigration Lawyers Practitioners’ Association. Anjali speaks regularly at international conferences including the annual IBA conference and frequently provides HR legal workshops for clients as well as external advisors on immigration.

Dr Victor Olisa

Dr Victor Olisa
Dr Victor Olisa

Victor joined Surrey Police in 1982 straight from university.  He worked both in uniform and criminal investigation department up to the rank of Sergeant. He transferred to the City of London Police in 1990 where he worked in various departments and spent three years in the Fraud Squad as a detective inspector in charge of one of the investigative teams.  In September 2003 he went on secondment to the Home Office to work on Stop and Search as part of a small team in the Office for Criminal Justice Reform.  During the two and a half years at the Home Office the team’s work was influential in developing models for improving the effectiveness of stop and search. In 2005 he was awarded a PhD in Criminology by the London School of Economics. He transferred to the Metropolitan Police Service in April 2006 on promotion to Superintendent and worked in Southwark in a variety of senior management roles. From Oct 2009 to Dec 2010 he led the work on one of the Commissioner’s strategic priorities to deliver safety and confidence to Londoners: Professionalism. In December 2010 he took on responsibility for leading the MPS Stop and Search Team.

Dr Susan Smedley

Scottish Natural Heritage

Working for Scottish Natural Heritage, Susan oversees and approves grants for organisations throughout Scotland.  A Zoologist, she has been advising the Great British Community on the origins of plants and wildlife, and she also sits on the board of a Community Centre, arranging events as well as ensuring the governance of the organisation.

Our Team

The Link Up (UK) team and their roles

We have a dedicated team of staff, interns and volunteers who together with the support of an Advisory Group make up our core workforce:

Michelle Lawrence – Director

Michelle Lawrence
Michelle Lawrence

Michelle set up Link Up (UK) in 2010, in order to develop a new approach to dealing with issues of citizenship and belonging.

She started her career in marketing, then moved into the voluntary sector in 1996, first of all working for Centrepoint – the youth homelessness charity – in charge of their corporate and community fundraising team. From this she started working as a consultant, doing capacity building and developing income streams for a number of charities.

Since 2005 the focus for her work has been working on issues around interfaith and citizenship, and before setting up Link Up (UK), she ran a range of initiatives that look at providing innovative solutions to overcome misconceptions and racism towards different groups.

 Liz Robertson – Project Support Officer

Liz Robertson
Liz Robertson

Liz has been working on the Family Tree project since August as the Project Support Intern. She comes from a history background, having completed a BA in History at King’s College London in 2010. Since then she has volunteered in a wide range of heritage institutions including the Regency Town House, Hove where she helped to deliver the HLF-sponsored ‘Profiles of the Past’ programme and the National Trust, where she ran visitor events and volunteer training. Building on this experience, she completed an MA in Public History at Royal Holloway, University of London in September 2014 where she developed her experience of popular archival practice and oral history. Liz was drawn to the Family Tree project because it appeals to her interest in bottom-up, accessible heritage, rooted in community collaboration.

Mamun Madaser – Project Support

Mamun Madaser
Mamun Madaser

Mamun graduated in History with English literature and has been working on the Family Tree Project since August. Since graduating he has worked on various heritage based community and research projects. Most recently he worked on a community heritage project based in Newham which explored the contribution of a group of people known as Lascars who supported British efforts during the First World War. Lascars were from different parts of the British Empire who worked on British ships providing much needed support during the War effort. He conducted workshops and focus groups with community groups to generate interest in the project and organised an exhibition in support of the research.  His interest in the Family Tree project stems from the fact that it is creative and unique platform where people can share, learn and inform others on why diversity is a positive and all encompassing part of British society.